Unless you’ve been living under a rock, you know that Taylor Swift released her new album, 1989, yesterday (full disclosure: I listened, I loved). And yes, there were copious amounts of adds on TV (I’m looking at you Target), and yes, there were reviews from every news outlet that ever was. But surprisingly, I heard about the album most on my Instagram and Twitter feeds. Lena Dunham, Lorde and Karlie Kloss were just a few of the fine ladies who took the time to share the love for their friend’s new album on social media.
And just last week, my feeds were filled with the likes of Mindy Kaling, Judy Bloome, Kat Dennings and more, celebrating the launch of Rookie Yearbook 3 by posting pictures of themselves with their copy. (And the week before that, it was for Lena Dunham’s book, Not That Kind Of Girl).
Thanks to the freedom and control that social media allows celebrities, this generation of women in the spotlight are doing things a little differently than their predecessors. Gone are the days where media outlets could construct narratives like Team Jolie Vs. Team Anniston. Instead, Lorde takes cooking classes with Taylor Swift, Lena Dunham visits Mindy Kaling on set, Tavi Gevinson and Kiernan Shipka get milkshakes together and Karlie Kloss brings cookies to everyone! Celebrities hanging out together isn’t exactly a new thing, but it’s this new breed of women who choose to share and support one and other that have us swooning.
Shine Theory says, “when you meet a woman who is intimidatingly witty, stylish, beautiful, and professionally accomplished, befriend her. Surrounding yourself with the best people doesn’t make you look worse by comparison. It makes you better.” This is an ethos we can get behind. Instead of portraying women as cat-fight-ready divas who argue over everything from boyfriends to ‘Who Wore It Best’, this new wave of women is taking control by displaying a sense of community, friendship, generosity and support.
One of the goals of Girl Gift Gather is to change the media’s representation of female relationships. Contrary to what ‘The Real Housewives of Wherever’ would have you believe, all of my relationships with women are positive, strong and supportive. It’s a small world for female CEO’s, and it can be lonely at the top. The Lena Dunhams, Taylor Swifts and Tavi Gevinsons of the world are a breath of fresh air, because they make the effort to share the fact that successful, powerful women don’t have to threaten one and other. Instead, they can offer a very specific kind of support: the support of someone who understands what you’re going through, the support of someone who can identify with your experience, the support of someone who knows what it means to run a room and be the only woman in it. This kind of backing is absolutely necessary in order to sustain the growth of successful women. We each need to know that we’re not waging the battle alone and that when we get to the top, there will be a family of women there waiting (with a glass of wine!) to celebrate us, not to push us back down.
So here’s to the new Girl Gang. May we all channel our inner Swifty.
(image via http://instagram.com/taylorswift)